图书情报知识 ›› 2014, Vol. 0 ›› Issue (4): 26-33.doi: 10.13366/j.dik.2014.04.026

• 博士论坛 • 上一篇    下一篇

公共信息定价策略及影响因素分析

黄萃,夏义堃   

Analysis on Pricing Strategies and Influencing Factors in Public Information

摘要:

本文以公共信息资源开发利用过程中的定价问题为着眼点,简要介绍了定价对公共信息资源再利用的作用影响及经常使用的主要定价形式,着重分析公共信息获取目的、价值估算、成本及融资、市场竞争以及社会信息公平等因素对不同定价策略选择以及定价计算方法所产生的影响,并提出了完善公共信息定价的对策建议。

关键词: 公共信息资源再利用, 信息定价, 定价策略, 信息价值评估, 信息成本, 信息公平

Abstract:

From the perspective of pricing problems in the course of public information development, this paper introduces the great influence of pricing on public information access and main pricing models, then elaborates factors which could impact pricing strategies, such as the purpose of information using, value assessment, cost and funding, market competition, information equity. At last, it also proposes suggestions on how to improve public information pricing.

Key words: Public information reuse, Information price, Pricing models, Information value assessment, Information cost, Information justice