图书情报知识 ›› 2018, Vol. 0 ›› Issue (4): 24-31.doi: 10.13366/j.dik.2018.04.024

• 专题:在线知识付费平台 • 上一篇    下一篇

在线知识付费平台的市场机制探究——兼论对知识平台市场机制缺陷的应对与干预

王铮,刘彦芝   

  • 出版日期:2018-07-10 发布日期:2018-07-10

Market Mechanism of Online Knowledge Paying Platform: Countermeasure and Intervention to the Failure of Knowledge Platform Market Mechanism

  • Online:2018-07-10 Published:2018-07-10

摘要:

本文从我国在线知识付费平台的发展实践和研究局限出发,将在线知识付费平台的本质指向互联网环境下的知识资源市场配置机制,并与其它不同主体主导下的知识资源配置机制进行了对比,提出知识服务多元供给格局以及一种指向知识市场机制的知识平台研究路径。市场机制作用下的在线知识付费平台在知识生产模式等方面表现出与传统知识平台的明显差异,也携带了市场机制自身的缺陷。面对这种情况,本文最后探讨了对知识平台市场机制缺陷的应对与干预。

关键词: 知识付费, 在线知识付费平台, 市场机制, 知识市场, 知识服务, 知识资源配置

Abstract:

Based on practical situation and study limitation of online knowledge paying platform in China,this paper points out the essence of online knowledge paying platform in the Internet environment is knowledge resources allocation mechanism. By comparing with other allocation mechanisms, this paper developed a multisupply structure of knowledge service, and a research approach to knowledge platform with market mechanism. The marketoriented online knowledge paying platform shows obvious differences from traditional platform, and carries market defects. Finally this study discusses countermeasure and intervention to the failure of knowledge platform market mechanism.

Key words: Paying for knowledge; Online knowledge paying platform, Market mechanism; Knowledge market;Knowledge service, Knowledge resources allocation