Abstract:

Taking Hefei government Web as an example, this paper used Awstats software to convert digitized log file into various indicators such as visits, traffic, browse page volume, access time, visit path. Then descriptive analysis and inferential analysis was made by Spss software. And it made dept excavation based on some methods such as single sample estimate and correlation analysis. Finally it made analysis and summary of related issues on public behavior of Hefei municipal government and gave some countermeasures.

Key words: Internet public opinion, Web log, Public information behavior, Log mining, Hefei Government