Abstract: [Purpose/Significance] This study aims to establish an index system for evaluating driving force for data element marketization, so as to discover the key factors and strategies for the development of data elements market, and promote the development of data elements theories and practice. [Design/Methodology] Employed text analysis, expert consultation and other methods, this paper constructed an evaluation index system for the marketization of data elements. [Findings/Conclusion] An evaluation index system with three dimensions of basic environment, guarantee support and implementation promotion is developed. The system is further refined into four-level, with 33 indicators. Drawing from the actual application and validations in China, proposals for optimizing the index system are proposed. [Originality/value] From the perspective of government as leaders on promoting the marketization of data element, this paper integrates the basic theories and methods of information resource management discipline and constructs an index system for evaluating driving force for data element marketization.

Keywords: Data element, Data element market, Driving force for data element marketization, Evaluation index