图书情报知识 ›› 2026, Vol. 43 ›› Issue (4): 153-164.doi: 10.13366/j.dik.2026.04.153

• 知识、学习与管理 • 上一篇    

社交媒体平台中的谣言识别与多主体治理——研究综述与展望

郝晓玲1, 王诣铭2, 夏志杰3, 田泽金4   

  1. 1.上海财经大学信息管理与工程学院,上海,200433;
    2.上海杉达学院信息科学与技术学院,上海,201209;
    3.上海工程技术大学管理学院,上海,201620;
    4.宁波财经学院金融与信息学院,宁波,315175
  • 出版日期:2026-07-10 发布日期:2026-10-06
  • 通讯作者: 王诣铭(ORCID: 0000-0002-6385-0198),博士,讲师,研究方向:谣言应对、谣言治理,Email: wym_0909@163.com。
  • 作者简介:郝晓玲(ORCID: 0009-0008-3663-4132),博士,教授,研究方向:文本挖掘、舆情应对,Email: hxling@mail.shufe.edu.cn;夏志杰(ORCID: 0000-0003-3354-0989),博士,教授,研究方向:谣言治理,信息管理,Email:xia_zhijie@163.com;田泽金(ORCID: 0000-0003-2420-0966),博士,讲师,研究方向:社交网络分析、数据挖掘,Email: tianzejin@sina.cn。
  • 基金资助:
    本文系国家社会科学基金项目“大数据支持下网络谣言智慧治理机制及运行策略研究”(21BGL243)的研究成果之一。

Rumor Detection and Multi-agent Governance on Social Media: Research Review and Prospects

HAO Xiaoling1, WANG Yiming2, XIA Zhijie3, TIAN Zejin4   

  1. 1. School of Information Management and Engineering, Shanghai University of Finance and Economics, Shanghai, 200433;
    2. School of Information Science and Technology, Sanda University, Shanghai, 201209;
    3. School of Management, Shanghai University of Engineering Science, Shanghai, 201620;
    4. College of Finance and Information, Ningbo University of Finance and Economics, Ningbo, 315175
  • Online:2026-07-10 Published:2026-10-06
  • Contact: Correspondence should be addressed to WANG Yiming, Email: wym_0909@163.com, ORCID: 0000-0002-6385-0198
  • Supported by:
    This is an outcome of the project "Research on the Intelligent Governance Mechanism and Operation Strategy of Network Rumors Supported by Big Data"(21BTQ049)supported by National Social Science Foundation of China.

摘要: [目的/意义]系统梳理社交媒体平台谣言识别与多主体治理相关研究,为谣言识别技术提高与应对模式改进拓展思路。[研究设计/方法]在对相关概念辨析基础上,检索国内外有关谣言识别和应对领域最新文献与经典文献,从谣言自动化识别与多主体参与的社交媒体平台谣言应对模式两个维度对研究脉络展开梳理。[结论/发现]谣言的自动化识别方法经历了从机器学习到深度学习再到图神经网络的发展;人工智能技术为谣言自动化识别带来新的挑战;在实践应对领域基本形成以政府、平台、用户为三元应对主体的谣言应对模式。[创新/价值]在谣言自动化识别的特征归纳中,将社交情境特征作为社交媒体环境下的特殊维度,且关注识别特征与方法在平台类型上的差异;针对多主体治理模式,将平台与用户纳入治理主体,厘清了该领域的研究脉络和发展趋势,提出未来可行的研究方向。

关键词: 谣言识别, 多主体治理, 社交媒体, 社交情境

Abstract: [Purpose/Significance] This study systematically reviews the research related to rumor detection and governance on social media, so as to expand ideas for improving rumor detection technology and governance modes. [Design/Methodology] On the basis of conceptual analysis, the latest and classic literature on rumor detection and governance both domestically and internationally are retrieved. The research framework is organized from two dimensions: automated rumor detection and multi-subject participation governance mode on social media platforms. [Findings/Conclusion] The automated detection methods of rumors have evolved from machine learning to deep learning and then to graph neural networks; artificial intelligence technology has brought new challenges to the rumor automated detection; in practice, a rumor response mode with the government, platforms, and users as the main entities has basically taken shape. [Originality/Value] In the feature induction of rumor detection, this paper takes social context features as a special dimension in the social media environment, and pays attention to the differences in features and methods across different platform types. Focusing on the multi-agent governance model, this paper incorporates platforms and users into the governance agents, clarifies the research trajectory and development trends in this field, and proposes feasible research directions for the future.

Keywords: Rumor detection, Multi-agent governance, Social media, Social context