Documentation, Informaiton & Knowledge ›› 2025, Vol. 42 ›› Issue (4): 55-65, 125.doi: 10.13366/j.dik.2025.04.055

• Special Article: 2024 Annual Conference Papers of the Health Informatics Committee, CSSTI • Previous Articles     Next Articles

The Role and User Experience of Generative Artificial Intelligence in Health Misinformation Identification

SONG Xiaokang1, ZHAO Yuxiang2,3, SHEN Liang1, SONG Shijie4,5, ZHU Qinghua2   

  1. 1. School of Management, Xuzhou Medical University, Xuzhou, 221004;
    2. School of Information Management, Nanjing University, Nanjing, 210023;
    3. Laboratory of Data Intelligence and Interdisciplinary Innovation, Nanjing University, Nanjing, 210023;
    4. Business School, Hohai University, Nanjing, 211100;
    5. School of Information Management, Wuhan University, Wuhan, 430072
  • Online:2025-07-10 Published:2025-08-16
  • Contact: Correspondence should be addressed to SONG Xiaokang,Email: sxksxk666@163.com, ORCID: 0000-0002-9862-908X
  • Supported by:
    This is an outcome of the Youth Project "Research on the Influence and Mechanism of Online Surrogate Health Information Seeking on the Health Literacy of the Elderly"(72204210)and the project "Research on the Diffusion Mechanism and Collaborative Governance of Health Misinformation in Social Media"(72174083), both supported by National Natural Science Foundation of China.

Abstract: [Purpose/Significance] This paper aims to explore the role and user experience of using Generative Artificial Intelligence (GAI)in health misinformation identification from the perspective of technology-in-use. [Design/Methodology] This study used a mixed-methods approach incorporating fusion randomized controlled experiment, questionnaires, and interviews to gather research data, and analyzed the behavioral performance and perceived experience of users using GAI to identify health misinformation based on independent sample T-test and non-parametric test. [Findings/Conclusion] This research has found that the completion time for tasks in the GAI group are significantly shorter than that of the search engine group, while the average amount times of information interactions during the task completion process in the GAI group are reduced. The users' scores after using GAI search are significantly higher than their pre-search scores, and also significantly higher than those in the search engine group. The perceived effectiveness, efficiency, attractiveness, and overall experience of users in GAI group are significantly higher than those of the search engine group. There is no significant difference between the two groups in terms of perceived learnability, and error tolerance. The user experience of GAI in health misinformation identification follows the storyline of "task technology matching-user information behavior-user experience perception". [Originality/Value] This study comprehensively explore the application of GAI in health misinformation identification through a mixed-methods approach, which can provide insights for intelligent information services and interventions targeting health misinformation.

Keywords: Generative Artificial Intelligence, Health misinformation, Information identification, User experience, ChatGPT