图书情报知识 ›› 2015, Vol. 0 ›› Issue (5): 57-65.doi: 10.13366/j.dik.2015.05.057

• 情报、信息与共享 • 上一篇    下一篇

大学毕业生就业信息搜寻行为研究:信息源的选择与利用

李月琳,闫希敏   

  • 出版日期:2015-09-10 发布日期:2015-09-10

College Students’ Informationseeking Behavior During Job Hunting: Selection and Use of Information Sources

  • Online:2015-09-10 Published:2015-09-10

摘要:

本研究关注当前大学生就业信息搜寻行为,着重探讨他们在搜寻就业信息时使用的信息源、使用特点及选择原因。研究以18位求职成功的大学毕业生作为样本,采用半结构化深度访谈方法获取数据,通过定性与定量数据处理分析访谈数据。研究揭示, 大学生主要选取两大类信息源,即线下和网络信息源。前者包括校园宣讲会、校园招聘会、社会实践和实习场所、社会关系等;后者则包括招聘网站、学校就业指导中心网站、用人单位官网、校园BBS、社交网络等。此外,大学生在选择不同的信息源时主要从信息质量、信息数量、时间因素、反馈效率、成本、外部推力等维度考虑,并基于一定的标准。研究结果表明,毕业生使用单一信息渠道的比例较低,综合使用多个搜寻渠道以互补是主要的信息获取方式。研究的意义在于厘清毕业生就业的主要信息源,在揭示大学生就业信息源的选择和利用行为特征,推动用户信息搜寻行为研究的同时,有助于帮助大学生更有效地选择和利用各种信息源。

关键词: 大学生, 就业, 信息源, 搜寻行为

Abstract:

This study examines College Students’ informationseeking behavior, especially selection and use of information sources for job hunting. The sample includes 18 undergraduate students who would graduate and were successful in job hunting. The study explores the issue by semistructured indepth interviews. Both qualitative and quantitative data analysis were performed. The results indicate that college students mainly use two sorts of information sources, such as offline and online information sources. The former mainly includes campus interviews and recruitments, internship, and social relations; the latter mainly involves recruitment websites, the websites of university’s career service, the organizations’ official websites, campus BBS, and social media. In addition, the study indicates that college students consider information quality and quantity, timeliness, feedback efficiency, cost, and external forces. They are also concerned with some criteria when selecting and using information sources. The study provides empirical data to reveal that using multiple information sources for job searching is common for the students. The study adds new knowledge to information behavior research. It contributes positively to guiding students to use information sources for successful job hunting effectively.

Keywords: Undergraduates, Job hunting, Information sources, Information seeking behavior